Helen of Troy Limited: No Wooden Horse

Helen of Troy is best known for its hair dryers, curling irons, brushes, hair accessories, mirrors, hair styling products and skin care products under the licensed names Vidal Sassoon, Revlon, Dr. Scholl’s, Sunbeam and its own brands of Final Net and Condition 3-in-1, among others.

But investors should really be focusing on its home products under the popular brands OXO and Good Grips, which includes kitchen tools, cutlery, trash cans, barbeque tools and kitchen mitts.

The company also continues to expand its brands by acquisition, acquiring Pert-Plus and Sure for the Personal Care line as well as the Vicks, Braun, Honeywell, Softheat and Kaz brands which includes vaporizers, humidifiers, blood pressure monitors, heaters and lawn and garden products.

Helen of Troy Has a Record Fourth Quarter and Fiscal 2011

Earnings per share were 81 cents compared to the Zacks Consensus of 64 cents. The company made just 54 cents in the year ago quarter which did not include the Kaz acquisition.

Sales climbed 55.8% to $237 million from $152 million in the fourth quarter of fiscal 2010. However, the Kaz acquisition added $69 million in the 2-month period ending Feb 28 after the deal was closed in December 2010.

Both of its segments saw sales growth in the quarter. Housewares continued to be hot, climbing 9.1% to $54.6 million as the OXO brand remained strong. Personal Care saw sales rise 11% to $113.3 million.

Zacks Consensus Estimates Rise The fiscal 2012, the company intends to focus on expanding the OXO brand and integrating the Kaz brands. Analysts liked this strategy as estimates continue to rise.

The fiscal 2012 Zacks Consensus Estimate rose to $3.40 from $3.35 in the last 60 days. This is earnings growth of 12.6%.

Analysts are also bullish on fiscal 2013, expecting another 11% earnings growth.

Shares Are Cheap Even though shares are now trading near 3-year highs, they’re still cheap.

In addition to having a P/E under 10, the company also has a price-to-book ratio of 1.4, under the value cut-off I use of 3.0. It’s also under the S&P 500′s average P/B of 3.6.

Additionally, the company has a solid 1-year return on equity (ROE) of 14.7%. Helen of Troy offers attractive earnings growth at a cheap price.

Hot Tools Curling Irons - News


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Practice with the iron unplugged first. The most damaging aspect of hair tools is not the heat itself, but the cumulative effect of passing a hot iron through the same strands multiple times. Practice your movements on a cold barrel first,



Helen of Troy Limited: No Wooden Horse
Helen of Troy Limited: No Wooden Horse

Helen of Troy is best known for its hair dryers, curling irons, brushes, hair accessories, mirrors, hair styling products and skin care products under the licensed names Vidal Sassoon, Revlon, Dr. Scholl's, Sunbeam and its own brands of Final Net and



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How to Style Beach Waves

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